Compare / MarketMySTR
Book Them Twice vs MarketMySTR
MarketMySTR and Book Them Twice are the same kind of tool for guest marketing, and both run on HighLevel. The difference is the landlord, investor and corporate side, and how you pay.
Our take Pick one for guest marketing
The short answer
MarketMySTR is a guest-marketing platform built on HighLevel. So is Book Them Twice. Neither is a PMS; both connect to Hospitable.
For guest email, text and reviews, you would use one or the other, not both.
Book Them Twice adds landlord, investor and corporate pipelines that MarketMySTR does not list, and charges by level instead of by property count.
In MarketMySTR's words
“We're the only STR marketing platform built exclusively for STR Owners, Hosts, Co Hosts, and small property managers.”
Source · Guest-marketing CRM built on HighLevel
Book Them Twice
A done-for-you owned guest system, built on GoHighLevel. It sits on top of your PMS, keeps every guest on a list you own, and runs the guest, landlord, investor and corporate pipelines. It does not hold reservations or sync calendars.
Side by side
What each one does, based on MarketMySTR's own public pages and our feature chart.
| What you need | MarketMySTR | Book Them Twice |
|---|---|---|
| Reservations and calendar (PMS) | NoIntegrates with PMSs.source | NoKeep the PMS you have. Book Them Twice reads from it. |
| Channel manager: Airbnb, Vrbo, Booking.com sync | Nosource | NoYour PMS keeps doing this. |
| One inbox for Airbnb, Vrbo and Booking.com messages | PartlyCommunications hub for email, text and chat.source | NoPlatform messages stay in your PMS. Email, text and site chat sit in one Book Them Twice inbox. |
| Direct-booking website with a booking engine | PartlyBranded direct-booking pages.source | PartlyLanding pages, forms and a booking calendar for calls. Guests still pay through your PMS or booking site. |
| Dynamic pricing | Not found on their sitesource | NoUse your PMS or a pricing tool. |
| Email campaigns to past guests | Yessource | YesReturning-guest, anniversary and win-back emails. Fill Your Nights and up. |
| Text-message campaigns to opted-in guests | Yessource | YesOpted-in guests only. Fill Your Nights and up. |
| Review requests or review handling | Yessource | YesFive-star reviews flagged with suggested replies; anything lower comes to you first. |
| Guest referral program: past guests refer friends | Not found on their siteNot listed as a feature. Its referral program pays subscribers for referring other hosts.source | YesReferral email after the stay, with referral source and referrals given tracked on each guest. Book Them Twice level. |
| Landlord and property-owner pipeline | Not found on their sitesource | YesPipeline, submission page, follow-up and walkthrough calendar. Every level. |
| Investor pipeline for raising money | Not found on their sitesource | YesPipeline, interest page, two-week follow-up and commitment tracking. Every level. |
| Corporate and group account pipeline | Not found on their sitesource | YesIntake, intro email and proposal pipeline. Book Them Twice level. |
| Owner statements or owner reports | PartlyGeneral reporting; no owner statement named.source | PartlyMonthly owner report email. No trust accounting. |
What MarketMySTR does that Book Them Twice does not
- Social media planner for Facebook, Instagram and YouTube.
- Self-serve signup with a 14-day free trial.
- Content and strategy coaching frameworks.
- Missed-call text-back and call tracking.
What Book Them Twice adds
- Landlord pipeline with a property submission page and walkthrough calendar.
- Investor pipeline with commitment tracking to the dollar.
- Corporate and group account pipeline.
- One price per level with unlimited doors, so adding properties does not raise your bill.
Choosing between them
- Running both for guest marketing means paying twice for the same job.
- If you are happy with MarketMySTR for guests, the piece it does not cover is landlords and investors. That is the Fund Your First level of Book Them Twice.
How you pay
MarketMySTR
Tiered by property count.
Starter (1 property) $127/mo, Host (2 to 3) $177/mo, Superhost (4 to 20) $297/mo, Manager (4 to 40) $397/mo, shown as discounts from higher list prices. 40+ properties: contact them. Source
Book Them Twice
One price per level. Doors are unlimited and never billed.
Fund Your First $297 a year. Fill Your Nights $147 a month or $1,037 a year. Book Them Twice $397 a month or $2,787 a year. No setup fee, no contract.
You still pay for your PMS. Book Them Twice is an addition to it, not a swap.
Questions
Both are built on HighLevel. What's actually different?
What is set up inside it. Book Them Twice ships landlord, investor and corporate pipelines alongside guest marketing, and prices by level with unlimited doors.
Can I move from MarketMySTR to Book Them Twice?
Yes. Your guest contacts can be imported during onboarding. Automations arrive switched off and nothing sends until we turn it on with you.
See it on your own listings
Bring your PMS login to the demo and we will show you what Book Them Twice would read from it and what it would send.
Other comparisons: Hospitable · Guesty · Hostfully · Boostly · Hostaway · OwnerRez · Lodgify · Uplisting · Enso Connect · Yada · Haven · SecondStay · PriceLabs · All comparisons
MarketMySTR details come from MarketMySTR's own public website, last checked September 25, 2026. Features and prices change, so confirm on their site before you decide. "Not listed" means we did not find it on their public pages; it does not mean it cannot be done. MarketMySTR is a trademark of its owner. Book Them Twice is not affiliated with or endorsed by MarketMySTR. Spot something out of date? Tell us and we will fix it.