Compare / Hostfully
Book Them Twice vs Hostfully
Hostfully runs reservations, channels and the in-stay guidebook. Book Them Twice covers the growth work before and after the stay.
Our take Use both
The short answer
Hostfully is a PMS with a channel manager, unified inbox, direct-booking site and a separate digital guidebook product.
Book Them Twice does not do any of that. It runs guest marketing after the stay and the landlord, investor and corporate pipelines.
Hostfully's own site points to Mailchimp for email campaigns. Book Them Twice is the dedicated marketing layer instead.
In Hostfully's words
“Every tool you need in one powerful property management software.”
Source · Property management software, channel manager and digital guidebooks
Book Them Twice
A done-for-you owned guest system, built on GoHighLevel. It sits on top of your PMS, keeps every guest on a list you own, and runs the guest, landlord, investor and corporate pipelines. It does not hold reservations or sync calendars.
Side by side
What each one does, based on Hostfully's own public pages and our feature chart.
| What you need | Hostfully | Book Them Twice |
|---|---|---|
| Reservations and calendar (PMS) | Yessource | NoKeep the PMS you have. Book Them Twice reads from it. |
| Channel manager: Airbnb, Vrbo, Booking.com sync | Yes60+ channels.source | NoYour PMS keeps doing this. |
| One inbox for Airbnb, Vrbo and Booking.com messages | YesUnified inbox with InboxAI.source | NoPlatform messages stay in your PMS. Email, text and site chat sit in one Book Them Twice inbox. |
| Direct-booking website with a booking engine | YesDirect-booking site included.source | PartlyLanding pages, forms and a booking calendar for calls. Guests still pay through your PMS or booking site. |
| Dynamic pricing | Add-on or integrationPriceLabs, Wheelhouse and others.source | NoUse your PMS or a pricing tool. |
| Email campaigns to past guests | Add-on or integrationGuest profiles built in; campaigns through Mailchimp.source | YesReturning-guest, anniversary and win-back emails. Fill Your Nights and up. |
| Text-message campaigns to opted-in guests | PartlySMS for guest conversations; no campaign tool described.source | YesOpted-in guests only. Fill Your Nights and up. |
| Review requests or review handling | YesAutomated reviews.source | YesFive-star reviews flagged with suggested replies; anything lower comes to you first. |
| Guest referral program: past guests refer friends | NoGuest CRM and rebooking, but no guest referral feature. Its referral and affiliate programs pay for referring hosts to Hostfully.source | YesReferral email after the stay, with referral source and referrals given tracked on each guest. Book Them Twice level. |
| Landlord and property-owner pipeline | Nosource | YesPipeline, submission page, follow-up and walkthrough calendar. Every level. |
| Investor pipeline for raising money | NoHostfully Capital is financing for the operator.source | YesPipeline, interest page, two-week follow-up and commitment tracking. Every level. |
| Corporate and group account pipeline | PartlyCorporate housing and group bookings supported; no account sales pipeline.source | YesIntake, intro email and proposal pipeline. Book Them Twice level. |
| Owner statements or owner reports | YesOwner portal and reporting.source | PartlyMonthly owner report email. No trust accounting. |
What Hostfully does that Book Them Twice does not
- Holds reservations and syncs listings across 60+ channels.
- Includes a direct-booking site with payments and upsells.
- Sells digital guidebooks for the in-stay experience.
- Runs owner reporting and offers bookkeeping services.
What Book Them Twice adds
- Landlord and investor pipelines with follow-up and booking calendars.
- Past-guest email and text campaigns built in, without a separate email tool.
- Member rates, referral asks and reactivation for past guests.
- A corporate and group account pipeline.
Using them together
- Hostfully stays your PMS and guidebook.
- Book Them Twice runs landlord and investor pipelines with no PMS connection needed.
- For past-guest marketing we check the Hostfully connection for your account on the demo call, before you pay.
How you pay
Hostfully
Per property per month plus a platform fee.
Hostfully lists its PMS plans as priced per property per month plus a platform fee. Check the current rates on their pricing page. Source
Book Them Twice
One price per level. Doors are unlimited and never billed.
Fund Your First $297 a year. Fill Your Nights $147 a month or $1,037 a year. Book Them Twice $397 a month or $2,787 a year. No setup fee, no contract.
You still pay for your PMS. Book Them Twice is an addition to it, not a swap.
Questions
Does Book Them Twice connect to Hostfully?
Our standard setup reads from Hospitable. For Hostfully we check the connection for your account on the demo call before you buy.
Do I still need Mailchimp?
Not for guest marketing. Book Them Twice sends the email and text campaigns itself, to guests who opted in.
See it on your own listings
Bring your PMS login to the demo and we will show you what Book Them Twice would read from it and what it would send.
Other comparisons: Hospitable · Guesty · Boostly · MarketMySTR · Hostaway · OwnerRez · Lodgify · Uplisting · Enso Connect · Yada · Haven · SecondStay · PriceLabs · All comparisons
Hostfully details come from Hostfully's own public website, last checked September 25, 2026. Features and prices change, so confirm on their site before you decide. "Not listed" means we did not find it on their public pages; it does not mean it cannot be done. Hostfully is a trademark of its owner. Book Them Twice is not affiliated with or endorsed by Hostfully. Spot something out of date? Tell us and we will fix it.